Social media influencers
Do the preparation task first. Then read the text and do the exercises.
Preparation
It is estimated that about 40 per cent of the world’s population use social media, and many of these billions of social media users look up to influencers to help them decide what to buy and what trends to follow.
So what is an influencer and how do we become one?
An influencer is a person who can influence the decisions of their followers because of their relationship with their audience and their knowledge and expertise in a particular area, e.g. fashion, travel or technology.
Influencers often have a large following of people who pay close attention to their views. They have the power to persuade people to buy things, and influencers are now seen by many companies as a direct way to customers’ hearts. Brands are now asking powerful influencers to market their products. With some influencers charging up to $25,000 for one social media post, it is no surprise that more and more people are keen to become influencers too. If you are one of them, then here are five tips on how to do it.
1. Choose your niche
What is the area that you know most about? What do you feel most excited talking about? Find the specific area that you’re most interested in and develop it.
2. Choose your medium and write an interesting bio
Most influencers these days are bloggers and micro-bloggers. Decide which medium – such as your own online blog, Instagram or Snapchat – is the best way to connect with your followers and chat about your niche area. When you have done that, write an attention-grabbing bio that describes you and your speciality area in an interesting and unique way. Make sure that people who read your bio will want to follow you.
3. Post regularly and consistently
Many influencers post daily on their social media accounts. The more you post, the more likely people will follow you. Also, ensure that your posts are consistent and possibly follow a theme.
4. Tell an interesting story
Whether it is a photo or a comment that you are posting, use it to tell a story that will catch the attention of your followers and help them connect with you.
5. Make sure people can easily find your content
Publicise your posts on a variety of social media, use hashtags and catchy titles and make sure that they can be easily found. There is no point writing the most exciting blogposts or posting the most attractive photographs if no one is going to see them.
Most importantly, if you want to become a social media influencer, you need to have patience. Keep posting and your following will gradually increase. Good luck!
Yes, I know Amanda Diaz. She is a social media influencer whose niche areas are beauty, fashion, and lifestyle. She creates content about makeup tutorials, skincare, and personal style, but she also uses her platform for important social topics. For example, Amanda Diaz was even invited to the White House to celebrate and uplift Latinas. She has spoken about issues such as voting rights, immigration reform, women’s rights, and mental health, showing that influencers can also have a political and social impact.
If I became a social media influencer like Amanda Diaz, I would probably use Instagram and YouTube. I would post about psychology tips, self-care, and motivational advice to help people improve their everyday lives while also raising awareness about important social issues.
Yes, I know a lot of social media influencers. They all have different niche areas. e.g education travel cooking and fashion. If I were a social media influencer, I would post educational things. And also I love cooking and would post my meals
Do you know of any social media influencers? What are their niche areas?
Yes, I know a lot of social media influencers but, honestly, I only follow some of them because I find the majority are just rich people talking about their champagne problems. I like influencers who talk about nature and biology because I learned a lot. Of course, I also follow lifestyle content such as make-up, restaurants, books, and more.
For example, when I want to visit a new restaurant, I'm used to searching reviews on social media.
If you became a social media influencer, what medium would you use and what would you post about?
If I were a social media influencer, I would post on TikTok about my daily life and my cat's life. I would be kind of a cat account with books and food.
I never wanted to be a influencer, because isn't my dream. I think that some influencers use your power for makes bad stuffs and has not a good intention about it. Obvisly, some people has a good information to pass
Do you know of any social media influencers? What are their niche areas?
If you became a social media influencer, what medium would you use and what would you post about?
Yes, I know many influencers on social media and especially on tiktok and Instagram: They have personalities, different content and areas, so, I follow my favorite influencers are: Fashion, talk about cars, daily rutine, news of my country and more.
If I was influencer I would like be fashonist cause, I've many clothes and I know trends on social media, inspiration when I wearing my favorite things and I studied Graphic Designer so I know color, composition and my skills in filmaker
Do you know of any social media influencers? What are their niche areas?
If you became a social media influencer, what medium would you use and what would you post about?
Yes, I know about Angelica Ladino. She is a traveler from Colombia who moved to Australia to improve her english. While living there, she found his current partner. She is a content creator on social media platforms such as Youtube, Instagram and TikTok. She usually shares videos with travel tips, top destinations, her experiences visiting different countries and all regarding travel. Her audience are couples, young and old people interested in travel.
If I were a social media influencer, I would posted photos of landscapes and record short videos about of hiking activities on instagram and pinterest.
Do you know of any social media influencers? What are their niche areas?
Neil Patel is a well-known digital marketing expert, entrepreneur, and SEO specialist. He is the co-founder of Neil Patel Digital, Crazy Egg, Ubersuggest, and Kissmetrics, helping businesses grow through data-driven marketing strategies. Neil is recognized for his SEO expertise, content marketing insights, and growth hacking techniques. He shares valuable tips through his blog, YouTube channel, and podcast, making complex marketing strategies easy to understand. His work has earned him recognition from Forbes, The Wall Street Journal, and President Obama, who named him one of the top 100 entrepreneurs under 30.
If you became a social media influencer, what medium would you use and what would you post about?
If I became a social media influencer, I would use YouTube, Instagram, and LinkedIn as my main platforms.
🔹 YouTube – I’d create engaging videos about digital marketing, freelancing tips, and business growth strategies to help aspiring entrepreneurs.
🔹 Instagram – I’d post short, actionable tips, carousels, and reels on social media marketing, personal branding, and e-commerce insights.
🔹 LinkedIn – I’d share in-depth articles, case studies, and networking strategies for professionals looking to grow their businesses online.
My goal would be to educate, inspire, and empower people to build successful online businesses and achieve financial independence.
I don't have social media because i hate it .
I feel free without it
This is what I want to be but to be honest you can't cut off social media despite you hate it. To built bigger community, for more job opportunities,.....