1. Skills
  2. Writing
  3. B1 writing
  4. A professional profile

A professional profile

Learn how to write a professional profile.

Instructions

Do the preparation task first. Then read the text and tips and do the exercises.

Preparation

Matching_MjMwNzU=

Reading text

David Beddingfield

Digital Marketing Manager

______________________________

Summary

Over the past six years I have held various roles in the field of digital marketing and communication and currently lead a small team in the Fast-Moving Consumer Goods (FMCG) sector. I have a proven track record of planning and implementing successful digital marketing campaigns across a range of channels.   

______________________________

Experience

Digital Marketing Manager
Krunch Ltd
Jan 2017 – Present

My role involves strategic focus on all areas of digital marketing within the company and working closely with the main marketing and communications teams. I design and lead all our digital marketing campaigns.

Digital Marketing Executive
Krunch Ltd
June 2014 – Dec 2016

I was responsible for overall social media strategy. I worked on many campaigns to drive engagement with the customers of our breakfast cereals and bars to build brand loyalty. I also led on three key product launches.

Digital Marketing Assistant
Food2Grab Ltd
Sept 2013 – May 2014

In this role I developed my existing knowledge and skills in the fields of social media and consumer goods. I supported the design of multi-channel marketing campaigns to promote brand awareness of our healthy snack range.

Tips

  1. Your online profile needs to be concise, engaging and convincing.
  2. State a clear title/role under your name.
  3. Your summary should be in short paragraphs.
  4. Think about who you want to read your profile and write in an appropriate style for them.
  5. Add links to examples of your work if you have them.
  6. Check it carefully and get feedback from a friend or colleague.

Task 1

TrueOrFalse_MjMwNzY=.xml

Task 2

MultipleChoice_MjMwNzc=.xml

Task 3

GapFillDragAndDrop_MjMwNzg=.xml

Discussion

Do you have an online profile? Which other tips for profile writing can you share?

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Worksheet87.26 KB
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Language level

B1 - Intermediate
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Average: 5 (1 vote)

Submitted by Chipinque on Sun, 17/05/2020 - 18:25

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I have an online profile, one suggestion is to keep it up to date , short and concise. Also, double check the spelling and grammar before posting new information in your profile.

Submitted by Masas on Thu, 30/04/2020 - 00:47

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In task 1 question 3 ,the answer is False 'why?

Hello Masas,

The answer is false because David held two posts in Krunch Ltd. From 2017 to the present he has worked as a Digital Marketing Manager, but before that he worked as a Digital Marketing Executive, starting in 2014. Thus, he joined Krunch Ltd. in 2014, not 2017.

 

Peter

The LearnEnglish Team

Submitted by rabusrai on Sun, 26/04/2020 - 17:31

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I don't have online profile. I just know to writing techniques.
Profile picture for user JuanManuelLopezGil

Submitted by JuanManuelLopezGil on Tue, 21/04/2020 - 00:11

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Yeah, I have a LinkedIn account in English where can explain my skills and professional experience in little words.

Submitted by fathibba34 on Mon, 20/04/2020 - 07:48

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I think now its very important to have an online profile, because when we ask for job, all administrations or manufacturers demand it , but in same time, its so important to have a curriculum vitae prepared in our computer or phone, and to send it if some one ask about it. finally, if i have an online profil or curriculum vitae are two sides of the same coin, the most important for me to know how you can presenting yourself to others in this sammary.
Profile picture for user OlaIELTS

Submitted by OlaIELTS on Sat, 18/04/2020 - 23:21

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Yes. I did. No any other tips to be added, it's really okay.

Submitted by SANDRA YINNET on Sat, 18/04/2020 - 20:54

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Sandra Castro M Chemical Engineer Summary I am a professional of sales chemical area, with more 20th years of experience. I have worked with products by textil industry, laboratory products and products for treatment water. Experience Commercial Manager Hydrochem SAS January 2011- Present Currently I perfom in the commercial area of my company, we are company dedicated to treatment water from drinking water to industrial water. We attend different sectors of the industry for example: farmaceutical, food and beverage, with and others. Sell products by osmosis reverse, nanofiltration, ultrafiltration the recognized brands in this market, and we offer engenieer service with calificated personal.

Submitted by Nova on Thu, 16/04/2020 - 18:02

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I have an old online profile but i have to create a new profile soon. I am Product Manager of medical products company.I joined this job as a technical support since 2014.Then i promoted as a product manager in 2016.
Profile picture for user gus_triani

Submitted by gus_triani on Thu, 16/04/2020 - 13:24

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I've noticed that most of the comments didn't mention tips, as require in the lesson. Well, one tip that I would share is to select keywords and common expressions related to your own field or sector of interest and emphasize them in your resume (if you have any experience to share, evidently). Take mine for example: Culture, Movies, Education, Content, Teaching. For nine years I've been working in the field of Creative Economy in Florianópolis (Brazil). During this period, I performed as Cultural Producer, analyzing, promoting and curating cultural projects, especially movies. Also, I produced content for educational products, like videos and magazines.